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Our Approach

Having a positive impact through all our actions.

At our core, we value the concept of 'beautiful clothes without compromise'. To us, this means upholding fairness, respect, and equality in everything we do. We produce in limited numbers using reclaimed and deadstock fabrics, with garments made and dispatched from our studio.

grid UN sustainability goals

UN Sustainable Development.

Goal 12 is part of the United Nations' Sustainable Development Goals (SDGs), a global framework for addressing pressing social, economic, and environmental challenges. By aligning with Goal 12, we want to contribute to the collective efforts to achieve a more sustainable and equitable world, demonstrating our commitment to global sustainability initiatives.

writing on denim

our approach

People

Fashion is shaped by the people behind it. From those who make our garments to those who produce the materials, each stage of the process is valued and respected.

picture of plant on hand

the well worn

1% FOR THE COMMUNITY

We are committed to donating 1% of profits annually to support environmental initiatives, including grassroots organisations working on preservation and restoration.

OXFAM WASTEAID 1%FOR THE PLANET

Our Approach

Who Makes Your Clothes

All garments are produced in-house at our Winchester studio by our small team, allowing full oversight of production, quality and materials. Our team is paid above the UK National Living Wage and in line with Real Living Wage levels.

sign of i made your clothes

Our Approach

Ultimate Goal

As we grow, we aim to maintain a small, skilled team and continue producing locally with close oversight of how each garment is made. We support emerging talent through placements and workshops, including graduates recognised at Graduate Fashion Week.

sheep in field with cow

planet positive

Animal Welfare

We avoid the use of new animal-derived materials in our collections. In some vintage or preloved pieces, original elements such as leather patches may remain.

photo of green field

Animal free clothing offers a more environmentally sustainable and ethical alternative to traditional fashion choices, reducing resource consumption, minimising environmental impact, and supporting a more compassionate approach to fashion production. By choosing vegan clothing, consumers can play a part in creating a more sustainable and cruelty-free fashion industry that respects both people and the planet.