One of Winchester’s newest businesses, The Well Worn, has been shortlisted from a long list of nominations for the Fashion & Beauty Entrepreneur of the Year category in the regional finals of the Great British Entrepreneur Awards - recognising their unique and sustainable approach to this highly competitive market.
After many years in the fashion industry, founder Emma Shaw decided there must be a better way to create beautiful clothes without compromise. Launches a year ago in the middle of lockdown, The Well Worn is a combination of Emma’s three passions - dresses, vintage and UK production (where she started her career).